Rice in modern distribution in Italy : Factors of competition and strategic orientations
Berni P., Begalli D., Capitello R.
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Mots-clés
COMMERCIALISATION, DEVELOPPEMENT DE PRODUIT, DISTRIBUTION ECONOMIQUE, ITALIE, RIZ, TECHNIQUE DE VENTECiter cet article
Berni P., Begalli D., Capitello R. Rice in modern distribution in Italy : Factors of competition and strategic orientations. In : Chataigner J. (ed.). Rice quality: A pluridisciplinary approach. Montpellier : CIHEAM, 1998. (Cahiers Options Méditerranéennes; n. 24(3)). International Symposium, 1997/11/24-27, Nottingham (Great Britain). http://om.ciheam.org/om/pdf/c24-3/CI011110.pdf